Our strengths

• Mandatory attendance
• Admission test
• Excellent teachers
• Tutors
• Intensive study of foreign languages and computer science
• Extra-curricular activities
• Exchanges with foreign universities
• Internships
• Job placement
• First-class facilities for the campus students
• Close cooperation with businesses in the region

Introduction

Tourism and tourists are constantly changing: the speed of transportation, globalisation and easy access to information pushes an increasing number of people to travel around the world. Reduced economic resources prompt them to travel for short periods of time and to choose carefully among the many possible destinations. From a social, cultural and economic perspective, tourism is a global phenomenon, and so is the competition between the parties involved. Nowadays, no country can afford to live on tourism without proper planning.

Public and private professionals who work in the world of tourism will need a solid education that includes skills in many and diverse fields (economics, law, computer science, foreign languages, geography, history, art, anthropology, sociology, communication, promotion of cultural heritage, etc.). They will also have to operate side by side with public institutions and private businesses and keep up-to-date with the evolving panorama of the tourism professions.

In order to address these formative needs and to favour the creation of highly competitive local, national and international tourism systems, the University of Pisa, the University of Pavia and the University of Lugano have joined forces with the “Campus Studi del Mediterraneo” Foundation and the Province of Lucca for the implementation of a university program. The tourism of the future is indeed grounded in knowledge and highly qualified skills.